Friskis och Svettis is one of Sweden’s biggest exercise organisations (translates as ‘Healthy and Sweaty’).
As F&S continuously expands, there is constant demand for new design approaches. The many expansions and new establishments resulted in a cooperation with F&S, architect Rolf Eppens, and graphic artist Stefano Beccari to form a profile of the physical environment.
Additionally, I planned and executed the design of almost all F&S gyms in Stockholm, some in collaboration with Eppens. The assignment was to incorporate a feeling of being in your own living room while amidst all the work-out machines! Of course the target here is using materials that are durable and easy to keep clean and fresh. Karolinska was the first one. Later came St Eriksplan, Hagastan, Sveavägen, Skanstull, and Rörelse & Ro.
Exercise your eyes and have a look!